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I had a receptionist whose attitude toward customers depended on her mood. I didn't know it until she'd been with us about 6 months. I got a complaint from a customer and started listening in to her conversations. She seemed very pleasant to everyone until one day - she pretty much told a customer things were going to be done her way and no, she would not allow him to talk to a supervisor. A good talking to her did no good. She wasn't a receptionist any more.
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Actual footage of my best attempt at customer service
<iframe width="560" height="315" src="https://www.youtube.com/embed/qUmHKHbQe80" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe> I struggle with it too. I try really hard to meet customer needs, and return calls in a timely manner. It can be a daunting task for a small business where one already feels overwhelmed on a daily basis. |
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Sometimes it not about the money...ESPECIALLY if as a business owner you are given unsolicited advice from a customer |
Customer service in the past was generally rated good if you were greeted face to face with a smile and a handshake . Eye to eye contact and an honest discussion of the task or situation at that moment . Fast forward to the last 10 - 15 years or so and EVERYONE wants/expects INSTANT gratification to whatever their situation or problem is . Not very easy to do on a regular basis for a small business owner . I think peoples expectations of it's all about me me me are unrealistic .
Having said that being ignored for a period of time ( 24 hrs ? or 48 hrs ? ) is not acceptable either mainly because there are so many options available to the consumer at their finger tips . So it's a balance between current workload , planned or expected growth vs. time spent on the phone or answering texts/emails . Large corporations have a different issue ( too big to care ) or worse when you talk to a human they are halfway around the globe and named Bob :rolleyes: As a US citizen/consumer I like to talk with someone that has command of our language , I get peeved when that is not the case and I feel like their " customer service " is lacking . Lastly hiring someone that is competent and gives a crap to answer phone calls or emails/texts for many is in the too hard pile . Just having a pulse or fogging a mirror isn't enough :D the person needs to care and be part of the solution to help make the business thrive . Not an easy task . |
Here is a simple example of bad customer service vs. good customer service . My wife and I go out to dinner every Friday it is our date night :D , we have been married 41 years ! Anyway last Friday we went to one of the restaurants in our little town , there are no chain restaurants here just mom/pop type places which is fine . I order my normal brand of beer and a few minutes later it is delivered in a room temp bottle :( and a glass . I didn't notice that the glass wasn't chilled until after the waitress walked away . I poured the beer and started drinking it . On the next trip near our table I flagged her down and stated " my beer is not cold and neither is the glass " . She looked at me like I was talking in klingon !!!
I said I will go ahead and drink this but can the next one be cold AND a frosted mug ? No we don't do frosted mugs but I can put it in the fridge if you like :confused: I said yep that will have to work . My wife and I ordered our meals at that same time , my wife ordered something that came either in hot sauce or BBQ , she specifically said NO HOT SAUCE I WANT BBQ . Yep you guessed it when the meals came mine was right and hers had hot sauce on it ! :mad: So flagged the waitress again and she apologized and said she'd put a rush on the replacement order . Fifteen minutes later I had finished mine and we were STILL waiting on my wifes order . It finally was delivered but my wife was steaming ! So to me this was horrible customer service , keep in mind this place seats about 50 people and there was ONE other couple in the place . Maybe just a bad night , maybe a bad business model but to me and my wife it was bad customer service . |
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