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Check this out.
The text came to me with the link, I can't verify the accuracy. I'm sorry but I don't have the kind of patience to set this up!!!
>Honda Ad Go to this website and watch this commercial....you won't believe >it! > > < <http://www.daboyz.org/honda/> http://www.daboyz.org/honda/> > > >There are nearly NO computer graphics or digital tricks in the film, apart > >from a 1 second clip. > >Everything you see really happened in real time >exactly as you see it. > >The film took 606 takes. !! > >On the first 605 >takes, something, usually very minor, didn't work. They >would then have to >set the whole thing up again. > >The crew spent weeks shooting night and >day. > >The film cost six million dollars and took three months to >complete, In >addition, it's two minutes long so every time Honda airs the >film on British >television, they're shelling out enough dough to keep any >one of us in >clover for a lifetime. > >However, it is fast becoming the >most down loaded advertisement in Internet >history. > >Honda executives >figure the ad will soon pay for itself simply in "free" >viewings (Honda >isn't paying a dime to have you watch this commercial!). > >When the ad was >pitched to senior executives, they signed off on it >immediately without >any hesitation-including the costs. > >Note that There were six and only >six handmade Accords in the whole world. > >To the horror of Honda >engineers, the filmmakers disassembled two of them to >make the film. >Everything you see in the film (aside from the walls, floor, >ramp, and >complete Honda Accord) are parts from those two cars. > >The voice-over is >Garrison Keillor. > >When the ad was shown to Honda executives, they liked >it and commented on >how amazing computer graphics have gotten. > >They >fell off their chairs when they found out it was for real. Oh! And >about >those funky windshield wipers. On the new Accords, the windshield >wipers >have water sensors and are designed to start doing their thing > >automatically as soon as they become wet. It looks a bit weird in the > >commercial. > >Just one-second of computer generation is used to link the >two halves-when >an exhaust pipe rolls across the floor. At one point, >three tires roll >uphill because inside they have been weighted with bolts >and screws. > > > > > > > > >Honda Ad |
Steve, this was posted here before. Still very cool.
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I saw that ad about a year ago, and it took them hours and hours to get the take right.
Awesome ad! -Z. |
I just saw this, wow!
Rube would be proud :D |
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