Google Adwords WARNING!
 

I wanted to post this to potentially save all my Pelican friends who dabble in Adwords a little money. For the past month or so, if you have created a new ad campaign, Goggle will by default display your ad not only on Google, but all of the Google network. You will most likely see your daily budget soaked up by the early morning and you will most likely not get a very good ROI. Google automatically does this during the campaign creation process, WITHOUT GIVING YOU A CHOICE!!!! To disable your ad from being displayed outside of Google, you must later go in and edit your campaign. Head's up!

Why does this not surprise me...

Yep I caught this a couple weeks back, our budget was gone by 9:00 A.M. and I strarted snooping.

It wasn't obvious how to opt out either if I recall.

Are you referring to "search network" and "content network"? I don't think it affects my ads at all since my keywords are neighborhood specific.

you have to opt out of the content network.
I learned the hard way also.
My most important keywords are bidding at $3 per click.
for 2nd or 3rd placement.

I gave up on them too.
Thanks Motion, as you know, we've talked about this before.
cheers