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More signs of a slumping U.S. Auto Industry...
Kerkorian is selling his Ford shares...
http://www.nytimes.com/2008/10/22/business/22auto.html?_r=1&hp&oref=slogin |
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Feeling positive Mike?;) Nissan's really not all that bad off, their Altima and Sentra are selling well. The Titan and Armada are both at the end of their lifecycle, it's already been announced that there won't be another Titan.
As for the US makers......not so good. GM is the closest to turning things around, their cars are at least competitive in many categories. Unfortunately, I don't know how any of the "big" three can overcome the huge burden of union pay, benefits, and pension funds. |
Nissan is almost 50% owned by Renault. (Renault-Nissan sells almost 10% of the entire world's auto production.) They are doing OK at the moment in Europe, Russia, S. Korea.
Infiniti is slow, as are the larger (SUV, Trucks) vehicles. R-N is talking to Cerberus (owns Chrysler) about buying Jeep. GM is talking to them about buying the rest of the company. This will mean closing a BUNCH of dealerships. |
"GM is the closest to turning things around, their cars are at least competitive in many categories."
GM, Ford and Chrysler have lost a significant portion of several generations of car buyers. Many even semi-informed buyers under the age of 40 will no longer consider them at all. If they were given a big three car they would simply sell it and buy a Subaru, Honda, Mini, etc. It doesn't matter if the current cars being produced are any good or not; the brands are now tarnished by the past crap compounded by the corporate behavior of not standing behind them. For example: the millions of failed GM head gaskets that had to be replaced out of warranty. An engine head gasket is not rocket engineering but GM managed to screw them up by value engineering every last cent out of them. I bet GM now wishes it had some of the money Roger Smith and his ilk wasted. |
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he now drives a ford! |
I would still consider an American product. I had a Ford Ranger that gave me 130,000 trouble free miles. My wife had a Taurus, and it was a great car (and a good deal to boot).
Friends just picked up a Ford Edge as their family hauler to replace their aging Subaru. He drives a Mercedes E series, and they also have an Nissan mini-van of some kind. He's a serious car guy, so I assume he researched the heck out of it. All is not lost (yet....) |
Jim is right, the big 3 have managed to alienate a LOT of buyers. To get those buyers back, they will need to build better cars for less money, consistently. It's how the Japanese made such inroads into the US market, and how the Koreans are finding success today. Draw the customers in with the price, then sell them with a superior product.
To their advantage, they do still have the made in America slant. Some people do still care about such things. |
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