I think Harley (NYSE:HOG) is undervalued. Discuss.

[HardDrive]

I think Harley has a bright future. Mainly in China. What say the great senators?

(For god sake, these people are driving around Buicks and loving them....)

[sc_rufctr]

That would work...

As long as they don't start manufacturing in China. Even the Chinese reject Chinese made products... lol

[Rick Lee]

When I was last in China in 2009, they still didn't allow motorcycles on the highways and I think there is an engine size limit for city streets too. I wonder how they're going to transition. The roads there are pure chaos and there are no rules. Wouldn't want to be on a bike there.

[LakeCleElum]

I have an article from 1987 - Cycle Magazine: Harley has a vision....They will sell new M/c that looks like old M/C's ....They will have gift shops and selling clothing, over-priced farkles, etc........Article is skeptical and ends on a note of: "We'll see how it goes"

We all know now it was a wildly successful business plan....As a life long sport bike rider, my helmet is off to them........

BUt, they have catered to the aging Yuppie.........Guess I'm one of those, so, we're a group that is getting too old to buy m/c's and most have had their ability to buy such toys sink with the stock market......

As a biker with their ear to the topsoil, we know that the sun has set in Milwaukee, a few years ago.....Harley is scrambling......A few yrs ago, they bought a factory in Italy to get into the small bike market......They sold right away.......Rather than sell Buell for $150 million, they folded shop and sent the dedicated workers walking.....Really Pi$$3ed off stockholders with that move!!!!!!

Now China? Is that the magic ticket in your world? China already produces more m/c's and scooters than you can shake a stick at. I've ridden a few and they are junk. Smart people reject them. What makes you think that they will be better with the Hd name? That country makes Chitty copies of Buick's, Apple software, sheetrock and any thing else you can name.......I wouldn't put a dime in HD stock.....They are the company that still has pushrods, air-cooled motor's and other 1940's tractor technology..........YMMV

[sc_rufctr]

The "New Rich Chinese" would buy a USA made Harley if it was available to them.

They love German or Canadian made Leica lenses and cameras. Second hand or new. It doesn't seem to bother them.
Why not Harley's?

With the right management Harley could do just about anything it wanted.

Starrett tools has also done very well in China. They make fantastic metrology tools in factories all over the world and they are very highly regarded.

[McLovin]

I remember reading a short piece on motorcycles in china a year or so ago.

as rick says, m/cs are banned in many cities, or restricted to small displacement engines or electric motors.

all forms of motorized transport (cars and m/c) are on the rise in china, but most of the m/c growth is apparently in the electric m/c market.

I think m/cs are viewed generally as basic transport for people that can't quite yet afford a car.

it doesn't seem there is going to be a large market for a large displacement, gas engine, expensive, imported motorcyle in china any time soon, if ever.

stock prices rise based on company growth. I really don't see HD as a growth company, either in the US (their customer base is getting old) or abroad.

[nota]

Harley already makes crap bikes in china
I have one a Harley branded bicycle/ chopper
it has poor chrome and weak junk china steel [ handlebars bent ]

I think the hog crazies are over
while they sold a ton of bikes
that was a fad
and fads donot last

[island911]

yep -ever notice how cool jeans, or whatever, are not cool anymore as soon as every dork has them . . . (or knock-off)