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Registered
Join Date: Jul 2008
Location: OK
Posts: 12,730
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GM Dropping Chevrolet in Europe....
This is not a joke. In what will be seen as either a gutsy or dumb move, GM will pull Chevrolet from the European market in order to focus on expanding Opel and Vauxhall. This will happen by the end of 2015. The total cost of this major reorganization will cost between $700 million to $1 billion, which begs the question why GM is even doing this to begin with. Chevy will still continue to be sold in Russia, however. GM’s European chief, Steve Girsky, stated that "This is a win for all of our brands here in Europe and around the globe as GM will benefit from a stronger Opel/Vauxhall." -
Pulling Chevy from Europe "will help us to accelerate progress in the region." Chevy European sales have dropped 17 percent in the 10 months through this past October while German-based Opel and the UK’s Vauxhall posted a three percent decline at the same time. Girsky made clear that for Chevy "the financial results have been unacceptable and the outlook is difficult." So what does this mean for models like the new Corvette and Camaro? They will continue to be on sale in Europe and may even end up being sold at Cadillac - which is expanding overseas...GM Dropping Chevrolet in Europe
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76' 911s Signature Edition |
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Registered
Join Date: Dec 2006
Location: Somewhere.
Posts: 1,632
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I don't know what the sales figures are here in the UK but Chevrolet have some (excluding the Camaro and Volt which are sold in tiny numbers) horrible looking cars. I can't think of one friend or acquaintance who has one or would want one.
We had a quick look at the Volt and it made no economic sense whatsoever.
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88 carrera Using the teutonic shift method since 1990. |
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