Ferrari no longer owned by Fiat/ Porsche must follow suit Volkswagen must sell Porsch

[93097004xx]

Actually it's much more imperative for Porsche to leave the Volkswagen family than it was for Ferrari to leave Fiat.

Porsche is seriously in danger of becoming a whored out name plate SUV manufacturer.

Now when people hear the Name Porsche they just assume you drive a Cayenne.

Not going to be popular for saying this but the time has come for Volkswagen to realize they are SERIOUSLY DAMAGING Porsche as a elite sports car manufacture.

Porsche cannot be a manufacturer along the lines of Lexus,Infinity,Acura etc.

They need to go back to building high end sports cars.

It the SUV trend continues Porsche will be know as a manufacturer of SUVs that happens to build a few sports cars.

They also need to realize you can't slap the name Porsche on 300,000 SUVs a year and maintain any kind of exclusivity. They MUST go back to 70,000 cars or less a year and that's world wide not stateside.


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[SalParadise]

Originally Posted by 93097004xx

Actually it's much more imperative for Porsche to leave the Volkswagen family than it was for Ferrari to leave Fiat.

Porsche is seriously in danger of becoming a whored out name plate SUV manufacturer.

Now when people hear the Name Porsche they just assume you drive a Cayenne.

Not going to be popular for saying this but the time has come for Volkswagen to realize they are SERIOUSLY DAMAGING Porsche as a elite sports car manufacture.

Porsche cannot be a manufacturer along the lines of Lexus,Infinity,Acura etc.

They need to go back to building high end sports cars.

It the SUV trend continues Porsche will be know as a manufacturer of SUVs that happens to build a few sports cars.

They also need to realize you can't slap the name Porsche on 300,000 SUVs a year and maintain any kind of exclusivity. They MUST go back to 70,000 cars or less a year and that's world wide not stateside.


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Although I appreciate your ideas, it's never going to happen.

1) They still build high-end sports cars. What about the 960?
2) VW is not seriously damaging them. They are a business, and they make a huge profit from each Porsche car. I read the Porsche yearly report and they make a huge profit of more than $20K per car. As I said, it's a business.
3) Where would they go? Go back to a family-run business? We saw where that got them in the 1990s.
4) Porsche is a corporate brand, and it's still exclusive as there are now 7.5 billion people in the world now - yes, 7.5 billion - and there were 2.5 billion in the world when Porsche started making cars. So there are a lot more people to buy them.
5) At the end of the day, I suspect Porsche pretty much has infinite resources compared what they used to have.
6) Just because everyone wants a Porsche and can pay for a Porsche, who cares how many people buy a Porsche? It doesn't make it any less desirable to me. I don't care what the average Dick or Jane drives. I care what I drive.
7) VW I think does a good job with keeping it together. I like the new products vs the old 996 and I think they've worked up to a good model. I like the Cayman, and the other cars are nice, though I wouldn't own one.
8) Who cares how many cars they sell? It's still a Porsche, and it's still exclusive. What do you care if other people don't think your car is exclusive?

[wayner]

And as a percentage of their fleet, Porsche on its own would never hit its emissions/ mileage numbers. It needs a bunch of golfs running around to balance out the GT3s...

[ROW911SC]

I believe FIAT is Ferrari's parent company...

[wayner]

One thing that I do like about their corporate strategy is that VW is no longer pushing all of its brands on volume


But now Porsche and Lamborghini can be low volume high value manufacturers with more profit per car but less of them

I think this is what lead to the new 911R??

If so, to me they are racing in the right direction again

[Farrell]

Exactly what Wayner said about the emissions. The new strict emissions laws are making it so you can just make a bunch of gt3s and 918s. Ferrari is heading that way. That's why Ferrari went public two years ago and is making SUVs now.

[93097004xx]

Originally Posted by Farrell

Exactly what Wayner said about the emissions. The new strict emissions laws are making it so you can just make a bunch of gt3s and 918s. Ferrari is heading that way. That's why Ferrari went public two years ago and is making SUVs now.

What SUVs!!


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[gearby]

Funny thing happened yesterday. A newer Porsche was sitting at the stoplight and my wife asked what kind of car that was. I said you can tell it's a Porsche by the front end and then as it drove past us going the opposite direction I told her but it looks like an Audi from the back. Like it or not, Porsches don't have as much style as they used to have. New Porsches are easily mistaken for other brands by many people. In the old days when you saw a Porsche, you knew it was a Porsche.
Perhaps emissions standards won't allow Porsche to go back on its own but I also believe that the Volkswagen brand is hurting everything that is affiliated with it. I'm real curious to see if the Volkswagen emissions cheating scandal and they're possible bankruptcy will change the landscape much as far as Porsche goes.

[wayner]

But as I mentioned in my second post, last year Vw did change its brand strategy as it relates to Porsche, so your suggestion has already been acted on at least to some degree

(I've never mistaken a GT3 for an Audi )

[matt930s]

Originally Posted by gearby

Funny thing happened yesterday. A newer Porsche was sitting at the stoplight and my wife asked what kind of car that was. I said you can tell it's a Porsche by the front end and then as it drove past us going the opposite direction I told her but it looks like an Audi from the back. Like it or not, Porsches don't have as much style as they used to have. New Porsches are easily mistaken for other brands by many people. In the old days when you saw a Porsche, you knew it was a Porsche.
Perhaps emissions standards won't allow Porsche to go back on its own but I also believe that the Volkswagen brand is hurting everything that is affiliated with it. I'm real curious to see if the Volkswagen emissions cheating scandal and they're possible bankruptcy will change the landscape much as far as Porsche goes.

Except when the whole rear end is covered by this nonsense:

[Macroni]

Life will evolve no matter how much protest......

[Mick_D]

This rant seems like sour grapes to me.
No offense but Porsche owes you nothing even if you own stock. But if you DO own stock then you must see why it is what it is and not what you want it to be.

Originally Posted by 93097004xx

Actually it's much more imperative for Porsche to leave the Volkswagen family than it was for Ferrari to leave Fiat.

Porsche is seriously in danger of becoming a whored out name plate SUV manufacturer.

Now when people hear the Name Porsche they just assume you drive a Cayenne.

Not going to be popular for saying this but the time has come for Volkswagen to realize they are SERIOUSLY DAMAGING Porsche as a elite sports car manufacture.

Porsche cannot be a manufacturer along the lines of Lexus,Infinity,Acura etc.

They need to go back to building high end sports cars.

It the SUV trend continues Porsche will be know as a manufacturer of SUVs that happens to build a few sports cars.

They also need to realize you can't slap the name Porsche on 300,000 SUVs a year and maintain any kind of exclusivity. They MUST go back to 70,000 cars or less a year and that's world wide not stateside.


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[NYNick]

Our little Porsche company went off the rails in the late 1980's. You guys are lamenting a strategy that's almost 30 years old.

There's not a person here that wouldn't take a Turbo S or a GT3 today if they could afford it. Yes we all prefer air cooled tail waggers, and that's why we're here, but you can't fault them for trying to be the biggest corporate pigs they can be...and are btw. That's what corporations do.

Time marches on. You may not like it, or think it's right, but that's how it is.

FWIW I asked the presenter at the Porsche Parade why they made the 911R if none of us could buy one? He looked at me like I had snatched his 2 year old from the playground.

[wayner]

I think it was interesting to note the point in time that the company realized that the majority of roads in the world were unpaved

[techweenie]

Silly. The "four door Porsches" came out starting in 2004. VW takeover happened from 2009-2011.

[Mick_D]

My point is that it was NEVER the company that the original poster says it was.

[nota]

Originally Posted by Farrell

Exactly what Wayner said about the emissions. The new strict emissions laws are making it so you can just make a bunch of gt3s and 918s. Ferrari is heading that way. That's why Ferrari went public two years ago and is making SUVs now.

Ferrari SUV ???????????????????????????????????????

[KNS]

I would love it if Porsche were the still the brand that I grew familiar with in the '70s and '80s lusting after cars that I couldn't even drive yet. Those days are long gone, though.

The closest thing to that model today would be Lotus. You'd get the exclusive "wave" or flash of the headlights and see one only occasionally. And no SUVs! Of course, look where Lotus is financially today...

I'm not really interested in anything Porsche manufactures these days, I'm just glad they continue to make parts for cars long out of production.

[93097004xx]

Originally Posted by KNS

I would love it if Porsche were the still the brand that I grew familiar with in the '70s and '80s lusting after cars that I couldn't even drive yet. Those days are long gone, though.

The closest thing to that model today would be Lotus. You'd get the exclusive "wave" or flash of the headlights and see one only occasionally. And no SUVs! Of course, look where Lotus is financially today...

I'm not really interested in anything Porsche manufactures these days, I'm just glad they continue to make parts for cars long out of production.

I'm of the opinion that they need to work on building elite sports cars and forget the SUV, Panamera sector as all it's really doing is saturating the market with cars that are causing lasting long term and damage to the name Porsche.

Porsche has more intellectual and technological resources than a lot of aerospace companies. They need to get back to consulting and manufacturing work for other companies not just the automobile industry.

Porsche should sell and license the automobile industry the hybrid know how that 90% are lacking seriously.

[SalParadise]

Porsche is in business, and in the business, to make money. Period.

The SUVs will not go away. To think like this is comical. The amount of money they make on SUVs is astronomical and undoubtedly allows the company to build other cars.

Right now Porsches best offering is the Cayman. It's the only car in their model range that I believe is true to some sort of heritage. The 911 is now overblown and very, very expensive (and yes exclusive still). But it sells.

In some ways we should be happy with what we have because when I went to the factory in 1991 and saw the 964s being patched together and rolling down the line it looked like the end of the line. These were dark years for many years. Morale was pretty low. So were the cars. Let me tell you we've come a long way since then.