Quote:
Originally Posted by KevinTodd
A hysterically over-hyped, over-priced talking point marketing exercise. My distributors come in and tell me that they have my "one bottle allocation of 10 y/o Pappy"....and I tell them they can move on to the next person stupid enough to buy it.
Sure, it's good, but the hype surrounding it is totally overblown hipster nonsense. Just another made-up feel-good "I have it and you don't" type thing.
Yes--there are most certainly commodity brands versus craft products such as this, but there's a HUGE gap between well-made bourbon and the unjustifiable hype that is PVW.
You don't have to believe me or anything, but I've been directly involved in this business for over 30 years, and have seen the crazed masses going ape for the latest hard-to-find this-and-that over and over again--whether it's spirits, beer or wine.
Do a bit of research and learn for yourself.
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I did, I picked up samples and went to my whiskey drinking buddies house and we sampled the four I spoke of.
Everything younger then the 23 family reserve, I would not bother trying to get.
At the price they ask for the 23 y/o I will never buy it.
I had a bottle of 23 y/o Bushmills with me that day we tried that too, I REALLY wanted it to be every bit as good as the Pappy's, it was not. I really wanted to Pappy's to be nothing special, sadly, it is pretty special.
Again anything younger than the 23, not all that big of deal, I can be happy with Blantons. That 23 was really on another level.