Well, what else is it about silly? I love my job, I love our products, but the owners of my company, (myself included), love the money that our customers pay for our products. As long as it isn't illegal or immoral, I'll make and market any product that will increase the value of my company.
You can argue whether or not the SUV or Saloon will increase the value of Porsche AG, but don't blame Porsche management for DOING THEIR JOB of maximizing the value of the company by chasing the $$$s. What, are you guys commies or something