Whenever I go to NYC, we always hit some top-shelf restaurants. Some of these places are a lot like Porsches....most of the people are there just to be seen and to spend as much money as possible. Others are there because they are enthusiasts. Anyway, at some of these places there is just as much ceremony over the selection and opening of bottled water as there is over the wine. Ridiculous. I go to such places and flatly order NYC's finest - which is as stated above, arguably the best in the country. The $$$ saved is then invested in the wine selection

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Bottled water? Yeah...Dasani is a marketing case that will probably be studied until the end of time. Sheer brilliance. Truly proof that Americans will buy whatever they're told to buy.