Wayne, why "Pelican Parts, Inc." instead of "PelicanParts.com, Inc."

[the]

Is it because the business was formed so close to the "dot.bomb" era?

The dot com name seems more descriptive, and seems to basically be at least a little free advertising or attention to the website every time the name is shown. Curious as to why you didn't include dot com.

[Scooter]

Probably because there is life outside the internet. Most companies that don't exist solely on the internet don't have ".com" in its name.

[tcar]

Perhaps because it's a corporation??? Isn't that what Inc. means?

[911Rob]

Adding the dot com portion to a business name is a fairly NEW concept, I'm sure it wasn't around when Wayne conceived PPI? I've been seeing it more and more of recent, it IS a good idea, brings your attention to the website. Life is marketing, get good at it.

Good Question, should generate some conversation here......

[the]

Originally Posted by tcar

Perhaps because it's a corporation??? Isn't that what Inc. means?

Yes, that's what "Inc." means. But the formal NAME of the corporation could still be "PelicanParts.com, Inc." rather than "Pelican Parts, Inc."

Originally Posted by 911Rob

Adding the dot com portion to a business name is a fairly NEW concept, I'm sure it wasn't around when Wayne conceived PPI? I've been seeing it more and more of recent, it IS a good idea, brings your attention to the website. Life is marketing, get good at it.

Good Question, should generate some conversation here......

Actually, I think it was a fairly common concept in the late 90s during the dot.com boom. I think just about every start up at the time was "_________ (fill in the blank).com, Inc."

But a lot of these "dot.com" companies didn't really do anything, got lots of funding, went public, took the money and collapsed, etc., and then it seemed that having a "dot.com" company was out of vogue, you needed to actually distance yourself from the Internet, show you had a "real" business.

But it seems to me that this Internet thing is here to stay. A company such as Pelican, which while having a warehouse and of course being a "real" business, IS really an Internet driven business. Wayne does run ads in magazines, and probably does get a few people who call in and order from the ads, without ever visiting the webpage, but my guess is that is rare. The ads seem to solicit visits to the webpage, not direct telephone orders.

To me, having the company name end in .com seems to indicate a commitment to the Internet, and also is of course free advertising every single time the corporate name is used. I'm wondering what Wayne's (or anyone elses') analysis was/is in deciding to NOT use .com for an Internet driven business.

(Again, my guess is that at the time Pelican was started, ".com" still had some toxicity to it, as a corporate name. That doesn't seem to be the case anymore, and certainly won't be in the future).

[the]

So whaddya say, Wayne?

[Hugh R]

I think it looks more professional to have the former, rather than the latter. It implies not trendy. Would you prefer to deal with Jones Day or Jones Day.com on someone's business card (law firm, name I read in the paper today as an example) , or Lloyds or Lloyds.com, the first has been around for literally centuries. Similarly, I would probably shy away from companies with a prefix of "e" in their name, etrade, esurance, etc.

[Sapporo Guy]

I would never .com a company name.
.com implies strictly net business, even with the run off into the real world.
Also, with .com you would look a little strange on a store front.

I would guess this is a no brainer.

Imagine this on the tail of your 911:
911.com
porsche.com
911GTS.com

nahhhhh

[KaptKaos]

Any company can add a .com for their web presence, but why limit the company to being only a web entity? Nothing wrong with brick and mortar.