I'm driving around town with a my 3-year-old son today. At one point, he excitingly says: "Dad, there's a Rossi sign!" I look around. I have no idea what he's talking about.
15 minutes later, he says it again. I finally realize what he's pointing at:
And for those of you who are now confused, this is why he's saying that:
(He's also renamed his Jeff Gorvette to "Rossi".)