[trader220]

I agree that first mover doesn't always win out in the end. Its really interesting to watch Uber and Lyft duke it out right now.

I have looked at this idea many times with quite a few other people in the business. Its not an easy model to duplicate because BAT had huge minions before they ever started with auctions. They also don't focus on just Porsche.

In order to be successful you'd have to offer more than just Porsche. The bigger deal is you'd have to spend a fortune on marketing. You'd need to go out and get sellers to sign on with you and then market heavily. BAT is a grassroots operation they already have in roads all over the place and people who promote it for free. They're also little guy friendly. My hats off to those guys, they've built a printing press for the time being. They could do a whole lot more, they don't sell a dime of advertising on their site, they could also get a piece of PPI money and trucking money, the list goes on and on. Maybe someone will buy them out and fully monetize the business, my fear is it may turn too many people off and they'd lose what they have. One of the good things about BAT is its little guy nature.

@Mike80911 I have sold a number of cars on BAT, and they have also rejected a number of cars I wanted to sell there. Because its a small time business they can do whatever they like, I find no rhyme or reason as to why the accept some cars and reject others aside from, they think something's cool or not. I am okay with that too. The cars I do sell I am pretty confident will do well so I don't worry too much about the reserve. I have a couple in the shoot I am going to offer no reserve too.

BAT has its faults but I enjoy it, I support it and I think it would be hard to duplicate.

Sometimes I am shocked at the crazy money people throw at some cars which are clearly turds or like cars can be bought much cheaper, but hey they're not spending my money. I do feel some sort of obligation to point out some of the gross deficiencies or wrong info, but often that gets people in a tizzy because they don't want to know the truth they want to bid on shiny objects. I got lambasted for laughing at the spray on bed liner interior of yesterday's 964. Such is life.

There are sellers on there who just straight up suck. They lie, they shill post, they shill bid, they hide things, the photograph around issues, they make up stories to answer legit questions people ask. The beauty of the BAT model is that they're not responsible for that and they let the minions vet the sellers.