I imagine most internet discounters are run out of a warehouse or off site storage facility with no front end. With no fancy store in a good location w/parking they can afford to discount more. I recently checked the internet for hardwood floors that we are considering for our home. In a few minutes I found a source on the internet selling the same hardwood we priced locally for $3.12 sq/ft less. Since we're talking 1400 sq/ft net savings would be $4368
Delivery charges would be $125 or I could arrange pickup from a local warehouse in San Diego for no charge. The company is located in Bellevue, WA.
What I'm saying is that unless the service or product is not as advertised why would you care what the store looked like? Shopping on the internet is all about price and convenience right?