[wckrause]

I agree that the more you know about your subject the easier it is to search. But suppose I didn't know who said "miserable failure" nor did I know who it was said about (I would have assumed it was about Bill Clinton). In that case, findng a link to GW's bio with no mention of the phrase "miserable failure" wouldn't be a good search result.

All I'm saying is that if google knows about "google bombs", it ought to modify its algorithm to remove them. That wouldn't be editorializing, it would be improving their search algorithm.