[Brando]

Hey there Tim - I've been working with ecommerce clients for about 4 years now and there's a few different ways to go.

1. You probably want to either re-structure your existing LLC, file a FBN as your new business name, and file all the associated paperwork with your state agency and IRS.
2. RUN AWAY from PayPal. Their fees are literally financial rape.
3. You can leverage your YouTube Channel if you are going to create content (videos). Best to have this linked up and embed videos on your product pages and website if you're producing content.
4. Get that Facebook page updated.

As for websites... Pick your poison. If you're selling products direct to consumers you'll want an ecommerce platform like Shopify, Squarespace, or Wordpress + WooCommerce. Keep in mind, you'll need to buy apps/integrations for things like Authorize.net/CC payments, PayPal payments, Google Payments, not to mention transaction fees.

There's also selling through Amazon - but be forewarned that big A takes a large %, and they have gotten into the habit of holding 1/2 of your money for 2-3 weeks at a time. My clients that are using Amazon don't like it but it's a necessary evil for them.

I'll shoot you a PM as well, there's lots you can do and lots to be done if you're wading into these waters.