[Shaun @ Tru6]

I just got this email response back from one of my Italian restoration shop customers..

We have wondered ourselves if print ads are a good way to reach customers. We are trying a print ad in Hagerty Magazine starting in November. I’ll let you know if we get a good response from it.

We subscribe to Ferrari Market Newsletter. It’s pretty low tech but I think it has a pretty loyal following. I have attached the last issue so you can see what it looks like.
We seem to get a lot of business through word of mouth. We have also had some luck with people reacting to our social media posts. But it takes time to build up a following, and to figure out what #’s to use. We take turns posting on our Instagram account but it’s not what any of the guys prefer to do. They would much rather be working on a car than taking pictures and posting about their work.

Honestly, we rarely give business to someone who just calls, emails or mails us. I believe we started using your services because someone else recommended you.

We will certainly recommend your services if anyone asks.