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Shaun @ Tru6 Shaun @ Tru6 is online now
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Join Date: Dec 2001
Location: Cambridge, MA
Posts: 44,935
Quote:
Originally Posted by LWJ View Post
Hello,

Question. I had a brain flash today regarding getting the attention of a business owner whom I have found to be elusive.

I want to send a cheap stopwatch with a note that says "Can I have 15 minutes of your time?"

I think this is slightly genius. Cheesy? Most certainly. But I think it demonstrates a slightly higher level of effort that people appreciate.

So, would you take this appointment?

(BTW, I am in commercial insurance)

Thanks!
First bold
As a business owner, time is my most precious commodity. I have been throwing money at everything lately just to buy more time. I think most business owners feel the same way, time is hard to come by. So directly asking for a piece of time, no matter how ingenious your idea may be, might not be the best way to go.

The flip side of that is telling a prospect how you can save them time, get them more time, anything time. How can you give them time?

Sure, it's a neat idea, but he's thinking how much time he wasted opening a box only find a stopwatch and a cheeky note.



Second bold
I am constantly disappointed in other people and "what they get." Most people are pretty dull.


I like the way you think LWJ, sorry if I sound like a downer, but the above is the reality many business owners live in.

And look, I've wasted 5 minutes typing this up.
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