Great to see some Honda love
This quote for me is 100% of what the company is about
Honda goes racing because it's difficult, it's all about the engineering challenge and how the lessons learned can be applied to their products than any marketing publicity.
I've seen this approach 1st hand while working with a few of their bright young engineers. They were seconded into the companies F1 efforts for a few years of fast track learning
There is no other company that has such an extensive and varied history of racing achievements