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Pre-ordering is not a purchase contract, so suing would do no good because there is no contract in breach.
When I worked for a dealership, the S2000 was the flavor of the month with this type of hype and they did the same stuff... Call it "pre-order" "purchase agreement" or whatever you want but the fact of the matter was, no contract was actually signed until the car was sitting on the lot ready for the owner to drive away with it.
It's terrible customer service but the dealership is no more required to sell a car at a certain price, to a certain customer on a certain day, than a buyer is even though the dealerships may try to scare people into thinking it. Until you sign on the actual contract (not agreement, not order form), you are obligated to nothing.
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