[joeclarke]

actually, I think it's very likely that the aviation industry is even dumber than the fuel industry. I mean those guys keep trying to respond to demand for commodity level pricing for what should primarily be a proprietary service given the variables of service, available destinations and schedules.

But then the public always gets what it wants... the cheapest price at any cost. Even when the cost ends up being declining quality of service and/or bankrupt providers not to mention out of work neighbours. Damn customers just don't seem to care about sustainability!

But then again, I know nothing about selling gas or flying planes.