[sc_rufctr]

Originally Posted by sugarwood

https://www.wsj.com/lifestyle/cleaning-hacks-tips-for-home-tiktok-influencers-3c689dd

consumer-goods giant Unilever in June said it would pay more than 100 content creators (also known as “cleanfluencers”) to get more of its products such as Cif spray and Domestos toilet cleaner into videos on TikTok.
TikTok says its “Cleantok” hashtag has amassed some-84 billion views—more than any other on the platform.


and

https://archive.ph/xpzHF

The food industry pays ‘influencer’ dietitians to shape your eating habits
they were paid to post the videos by American Beverage, a trade and lobbying group representing Coca-Cola, PepsiCo and other companies.

Yep... "Brave new World"

"Brave New World is a dystopian novel by English author Aldous Huxley, written in 1931 and published in 1932. Largely set in a futuristic World State, whose citizens are environmentally engineered into an intelligence-based social hierarchy, the novel anticipates huge scientific advancements in reproductive technology, sleep-learning, psychological manipulation and classical conditioning that are combined to make a dystopian society which is challenged by the story's protagonist. Huxley followed this book with a reassessment in essay form, Brave New World Revisited (1958), and with his final novel, Island (1962), the utopian counterpart. This novel is often compared to George Orwell's 1984 (1949)."

https://en.wikipedia.org/wiki/Brave_New_World