[jyl]

CosMcs is basically going after the Dutch Bros customer with elaborate, sugary, confectionery, cold “coffee” drinks - caffeinated liquid desserts with three times as much sugar than coffee, that are consumed anytime, often in one’s car. Maybe on your way to dialysis.

Not clear if the food is central to the concept. Dutch Bros doesn’t have hot food, maybe MCD is just trying to differentiate itself. CosMcs will start with a handful of “sandwiches” - McMuffin-sized things that are delivered pre-cooked, pre-wrapped, and just get microwaved briefly - most everything else is some sort of pastry, finger food, or candy, that can be eaten with your hands only momentarily off the steering wheel. That’s why the hash browns are tot-sized, I guess.

Apparently some of the locations will have multiple drive-through lanes.

I’ll try it once, but sounds gross, basically.