Overall sales are still increasing though at a slower rate. Hybrids are taking a fair piece of the pie (good).
The real problem is that everyone is producing an ev when just a few years ago the choices were very limited. Tesla's market share has dropped below 50% for the first time. Tesla had 79% in 2020. Competition is fierce.
https://caredge.com/guides/electric-vehicle-market-share-and-sales