[unclebilly]

When cooks invented the aluminum beer can, it was a pretty big deal.

Their brewery tour is still one of the best I’ve been on.

Key Innovations and Milestones:
1959: Introduction of the Aluminum Can:
Coors introduced the first recyclable aluminum beer can, a significant shift from the tin cans of the time.
Early 1970s: Nationwide Recycling Program:
Coors initiated the "Cash for Cans" recycling program, the first of its kind in the US.
Aluminum Pint Bottles:
Coors Light and other brands adopted aluminum pint bottles, featuring resealable caps and cold-activated graphics.
Sustainability Initiatives:
Coors has focused on sustainability, including achieving zero waste to landfill at its major breweries and reducing its carbon footprint.
Impact of Aluminum Innovation:
Improved Taste:
Aluminum cans helped preserve the taste of beer by preventing leaks and metallic flavors associated with tin cans.
Recycling Revolution:
The aluminum can's recyclability sparked a recycling revolution in the beverage industry.
Enhanced Portability:
Aluminum pint bottles offer a convenient and portable option for consumers, especially for outdoor activities.
Other Notable Innovations:
Cold Activated Graphics: Coors Light aluminum bottles feature cold-activated graphics that change color when the beer is cold enough to drink.
Grip Cans: Miller Lite and MGD introduced grip cans with tactile ink for better handling.
Punch Top Cans: Miller Lite and MGD also introduced punch top cans for a smoother pour.