Quote:
Originally Posted by astrochex
It was corporate branding when Dunlop put its name on the bridge.
I want the bridge to still look like a tire and not be an electronic billboard.
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Entirely correct. But somehow, that it's remained "The Dunlop Bridge" for 60-70 years has made it part of the lore of LeMans. Like the Citgo sign behind Fenway Park. Somehow, it seems a bit sacrilegious for it to be renamed after another tire brand.