[jyl]

Alcohol sales are clearly weak. Every major booze company is reporting poor sales, most have been doing so for a could of years or more. Diageo, Coors, Ambev, Heineken, Paul Ricard, winemakers, even the unstoppable Kweichow Moutai.

I don’t know that there is a “dramatic” move away from drinking - most of the people who drank before still do, I know plenty of young people who go to pubs and bars. I think high prices are squeezing consumption a bit, health trends a bit, legal pot a bit, it all adds up.