Quote:
Originally posted by Wayne at Pelican Parts
Hmm, I don't really consider this forum to be advertising in the traditional sense. I liken it to the signs that you would see hanging in a store (like Jack-In-The-Box) detailing a new sandwich, etc. You're already there so to speak. If the forums were advertising, then you'd have to consider the main website advertising too?
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I agree that a website is not a traditional form of adverstment, but up until 10 or so years ago, there was no web as we know it today. The web is a NEW form of advertisemet. Therefore, I DO consider the main website a form of advertisment. The entire web is nothing but an index of websites, analogous to the yellow pages. One searches for the subject matter (i.e., porsche parts) and the webside link pops up. The website is analogous to a yellow page ad.
Another analogy is to compare the website to the old Sears catalog that used to be delivered to your door. You look through the catalog, maybe not even knowing what you want to buy, yet you see something on page 93 that would be great to own, so you buy it. That whole catalog as well as the picture on page 93 is a form of advertisement. This is no different than your website.
I am not trying to be argumentative, but I believe your point about the website and forum not being a form of adverstisment to be incorrect. And please don't get me wrong, I believe you have done an excellent job at advertising.