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This isn't directly related to retail: with binding arbitration, settling a labor greivance where I work costs $20,000 + $1,500 per day of arbitration, as a rule of thumb. If we can settle for less, we settle. This is a business decision and is regardless of fault, unless we're really trying to prove a point.
I agree with the poster who said you probably got a form letter. They can settle 90% of these incidents by denying liability at the outset. If you want to be part of the 10% that just blows by their first move, you probably could get something. Whether it's worth the time and aggravation is another decision entirely.
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