Here is another shot of it. My pictures don't do it justice, it is just huge and in your face+ right on Sunset and Doheny where Beverly Hills ends and the Sunset Strip begins. The road curves sharply to the right and the scenery changes, you are suddenly in party/nightlife land w/ the famous clubs and restaurants, etc... It's a beautiful drive on a summer night when you don't have a care in the world.
The "No Cruising" sign is kind of ironic, but the strip had gotten so out of control on weekend nights the last couple of years that they had to pass some anti-cruising law.