Quote:
Originally posted by DaveE
GM sold off my division (Electro-Motive) in April. At the time I was pretty upset. I hate to see them struggling like this but I think the entire US auto industry is not positioned well for the fuel prices we're likely to see from this point on.
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I think that's more a matter of being the 'wrong thing' to the 'wrong people.'
Americans who are inclined to Ford and GM are more likely to prefer their larger/lower mileage vehicles. People seeking economical vehicles are predisposed to Asian cars. No matter how wonderful the current crop of 'economy cars' from GM and Ford are, they were marketed for 30 years as a "hair shirt" alternative to the luxo-boats that brought in bigger margins. And, they are hampered by the poor reputation of the initial generations of econo cars from Detroit.