As of this date, I've had the oportunity to propose 16 estimates for window change outs since Jan 1, '06. That's half of the year before which was half of '04 (over 50 ests). Same advertising in effect. Fifty percent of my work is referral anyway, so by all rights I didn't need to advertise at all. (That's an average of one call for every 6 ads, or about $250 worth in the weeklys.) Oh, and I don't get every job. 8 out of 10, usually.
I'm now welding on Porsches to pay bills. But, if you guys go down the tube like I am, that won't work either. So, how bad is it, guys?
Edit: I just checked my folder, it was 72 ests in '04. No wonder I could afford the Ragamuffin. 