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Non Compos Mentis
Join Date: May 2001
Location: Off the grid- Almost
Posts: 10,653
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Interesting article.
Boeing really bet the whole company when it developed the 747. Do or die time. Huge development costs for a previously unknown market segment, while the company wasn't being very profitable with the aging 727 and 737. They drained the savings account down to near zero, and ended up with a winner.
I would think that if it is as bad as the article sounds, somebody (probably the Germans?) will cry uncle before letting all of Airbus slip through their fingers into the history books.
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