Quote:
Originally posted by azasadny
Too bad Lincoln customers don't surf... or that surfers don't buy Lincolns...
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True, but think of the moms that would like to picture themselves as mythical surfer moms. Sort of the cooler-than-a-socker-mom image.
It's pretty normal advertising - look at all the SUV and pickup truck ads showing stuff that most owner will never do. I like the Hyundia ad where the guy walks out the front door, kisses his wife goodby and base jumps (parachutes) down to his SUV.
-Chris