You guys are really johnny-come-lately's to Apple.
they've been pulling this crap since the 512 came out late in 85.
Apple will be fine. They'll get lots of + liberal media press saying how great Apple is and people will forget about it in, oh, how's lunch next Wednesday sound to you?
People buy Apple because the products resonate on multiple levels with them, rather than fight with you. People like that. This is a blunder, sure, but it's not going to make anyone think differently about Apple's products themselves.