Quote:
Originally Posted by jcommin
There are two things no one can take away from you. One is your knowledge/experience, the other is your reputation/pride.
I believe referrals are a large part of your business which doesn't include repeat business. I don't buy that articles, shows, free advertising doesn't pay. A good looking car that you refurbish is free advertising. It is a very competitive world out there and any edge you can get, you need to take it. If you wait for someone to flip thru the yellow pages to find you, you will be out of business.
I know the retail public is a fickel bunch. For every idiot that has walked thru your shops, I'm sure the has been a good guy too. Maybe ther are more morons than good guys, but it is the same everywhere. You guys aren't special.
I was always taught that whatever I do, do it well. Looking at some of the work here, I'm not alone with that attitiude. For someone who is a car guy, they won't go to anyone, they will come to you.
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Well spoken...it should be easy to take care of the customer that put money in our bank, that could have been inspired by a magazine, so that now we can pay our rent.
We hate the difficult customer, but we forget that at any given place, we become one.