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ATLANTA — In the days and hours before the Democratic National Convention opens on Aug. 25, Jennifer Kitt will check her e-mail for a note from Barack Obama.
That's how the presumed presidential nominee is going to tell the Smyrna resident, and anyone else who signs up to hear, whom he's picked as his running mate. Rather than hold an old-fashioned news conference, the Obama campaign has promised that its supporters will be "the first to know" the news via e-mail or text message.
The buzzed-about strategy is seen as a way to simultaneously boost the candidate's database of supporters and build loyalty among them. But is it more stunt or innovation?
Neither, says Kitt, 23, president of Cobb County Young Democrats. E-mail and text messages are 24/7 realities for people like her; Obama's campaign is simply catching up.
"I see this as being current," says Kitt, a regular e-mailer, texter and Facebooker. "It's what you use every day."
Not that she isn't excited about seeing the VP message, she says. If leaks and spoilers are kept to a minimum, it should send a ripple of insider excitement through his supporters — with standard text-messaging rates, and maybe more messages to follow.
"People enjoy being the first to know, even if they're not," she says. "People want that feeling. I truly feel like part of the process."
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Orgasm to follow...??
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Don't fear the reaper.
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