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that shamwow guy has me thinking about infomercials.
what is the deal? why do the creators of a particular product decide to go with an infomercial rather than with a more mainstream approach of just getting the product onto store shelves? i dont know squat about marketing. did TIDE run infomercials back in the day, before they became a household name?
infomercials have that "snake oil" feel to them, for me. i do see some past infomercial products on the shelves now. orange glo, furniture polish is an example. just wondering..
cliff.
bored at work, waiting for a boring meeting to start.
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poof! gone
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