Quote:
Originally Posted by 911Rob
Ya, I can only imagine the pressure?
Comes down to making the customer happy.....
Here's your slogan Mr. Nike; "Just Do It", now that'll be a million bucks sir.
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If it is so easy, you should give it a try. Top ad execs make serious money.
It never ceases to amaze me how people will downplay creativity and how difficult it is to create something. Same comments during the writer's strike.
There are good ads and bad ones. Some are brilliant (much of Chiat/Day's work comes to mind). Branding is incredibly difficult. The Nike campaign is clearly genius as it has become ingrained in society. It is more than just stringing three words together...