[JavaBrewer]

Yes the Versus channel in SoCal.

Will it work? On it's own no but if combined with other linked sports like triathlon then maybe. Sadly the general American public has no interest/respect for cycling and can't be bothered to learn it's strategy. I had to explain that not every TdF racer was trying to win the yellow jersey to 4-5 co workers who even cared enough to ask.

Isn't there even a TV network for fishing? Now that is really sad.