Kids want to please their parents and parents think their kids should play sports for any number of reasons. That's how you get the situation you describe.
I have my "5% rule", which I came to after years of trying to change the world of academia. If I can get 5% of any group to change their ways and adopt a new technology or better approach, it is a win. Not 100%. Not 50% Not 20%. But 5%. The reality is that very few want to change and are willing to put in the work necessary. I think kids sports have slightly better numbers but I think you get my drift.
Of course that didn't really stop me from trying - but I had to drink a lot less at the end of the day because I realized it was mostly in vain