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holtjv holtjv is offline
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Join Date: Apr 2006
Location: Austin
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Quote:
Originally Posted by imcarthur View Post
Bill

It is easier than you think.

1. Identify problem/need.
2. Propose solution - features & benefits & cost
3. Why only YOUR product/service will solve the problem/need.
4. Testimonials/references/reviews etc that back up you and/or your product/service/solution.

Remember your audience & write it so THEY can easily understand it.

I can help but today I am crunching some training videos & then I will be in Montreal Sun-Wed.

Ian
Ian, your outline is almost exactly what we use at our office for both written and improv verbal proposals.

Snipe, let me know if you'd like a standard MRD outline; market research document--which lays out some steps to get done to verify that your idea can actually sell. That's usually the hardest part of any business and fairly important. Jack
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