Quote:
Originally Posted by cstreit
If your main objective is to sell product X, but it is often purchased with products Y or Z, you should carry those and make it easy to buy at the same time. Related items being displayed on the same page.
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This, and more.
If there are logically similar items, stock them. A good example is when I'm buying VW brake parts. Let's say Vendor A has the wheel cylinders and lines, but not the bake shoes. Vendor B has all 3, but their prices are slightly higher. 9 times out of 10, the price disadvantage is eliminated by the shipping advantage.