Quote:
Originally Posted by szyzygy
The only APple thing I have is one of those little shuffles for running.
The headphones that come with it suck. The rubber breaks down in like 6mo. Same with the charging USB connector.
I walk into the APple store and see the item I wish to purchase. There is no inventory from which I can take one. There is no clearly defined check out area. Eventually I have to talk to a clerk, tell him what I want. He goes into the back and moments later holds out his hand in front of my face with a small package on it, asking me if I'd like to do the honors. SO I pull the tab and unwrap it.
WOW! Guess what?!?!?! The item I requested was in there!
Seriously, that really happened. So dumb to sell products like that. And as I mentioned, the rubber portion sucks.
Also, on a related note, iTunes sucks big time.
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Apple retail stores are revered for reinventing the in store experience.
Every employee is a check out area. They all carry portable registers.
Hardware is all on display and space is used to showcase/allow shoppers to experience the products hands on. Stock kept in back to control shrinkage. Software is all on the shelves for you to pick up.
If you are buying hardware I can guarantee you it's faster to tell someone what you want and pay that person when they bring it out to you than to find it yourself and stand on a checkout line.
My last few purchases took under 5 minutes and I never stepped more than 5 feet inside the store.
Everything in the retail locations is thought out and done on purpose.
Considering Apple are ridiculously successful in a channel that every manufacturer before them failed miserably I think Apple got it right.