Toyota has a habit of deceptive advertising. They ran an ad a few years ago that claimed the Seinna was the safest vehicle crash tested, ever.
The ad was soon pulled. I have a feeling this is the same shenanigans.
Once it has been said it can't be unsaid, is how I think they look at it, because people will believe it, and the ads will just go away.
I just threw out a quick email to the company, lets see if I get anything back
To whom it may concern,
http://youtu.be/qp8wyd5zl_U
I have enclosed a link to youtube that is showing an ad for your new FR-S, which is a flat out and brazen lie. The first thing the announcer states is that it is the worlds first and only boxser engine.
I am sorry but that design was designed in the 30's by Dr. Porsche and made popular by V.W., later to be retained and improved upon by Porsche, and adapted into mass production use by Fuji Heavy Industries, in their Subaru line of cars.
How can you legally make the claim of worlds first and only, about a technology that is over half a century old?
Personally, being a Porsche owner, and having a boxser engine that was designed by the original, I find your ad very deceitful. I do hope that the powers that be, that still manufacture this engine through proper licensing and advertising get a chance to also discuss your deceptive advertising.
Sincerely,