Thread: Marketing rant
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biosurfer1 biosurfer1 is offline
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Join Date: Oct 2003
Location: Roseville, CA
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Marketing rant

I'm not sure if most people are just stupid enough to fall for marketing crap but there are a few out there that really irk me.

One is the "Price Match" guarantee. I have been shopping for carpet and RC Willey has what we want, but some of the carpet is stocked, and some is by order. Fine, I don't have a problem waiting, the problem I have is they want to charge .40/sq ft more for the stuff they dont stock. This is the EXACT same carpet as they have in stock, just a slightly different color. Sounds like their problem, not mine nor should I have to pay for it. I called another store in town that has the same carpet and they have the carpet I want at a cheaper, though still more expensive than the "in stock" price for RC Willey. I told RC Willey this and the sales persons response was to go get a quote and they would "match it". I asked her why I would drive all the way downtown just to get a quote and come back so they would give me the same price, I'll just go with the new stores price and reward them for the better price in the first place. She just looked at me confused, of course. Now if they had a 110% price match, then we're talking.

The other market gimmick I think is a joke is the "We'll beat any price, of we'll give you the XYZ for free!" Of course you will, because say the item is $1000 at a competitor, of course you'll sell it for $990 (or whatever) as opposed to giving it to the customer for free...almost insulting.

Any marketing that gets you guys?
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Old 12-23-2012, 08:22 PM
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