Quote:
Originally Posted by Dottore
Germany is currently papered with this ridiculous Marlboro ad campaign the slogan for which is "Don't be a maybe". I mean these things are everywhere.
Are there any advertising gurus here who can tell me how these ads are intended to sell cigarettes? Does someone look at these and say "OK. I won't be a maybe. I'll smoke some Marlboros."
What am I missing?

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There are alot of ads that I don't understand. You are clearly outside of the demographic that is the target of such ads. Be glad, be proud.
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Si non potes inimicum tuum vincere, habeas eum amicum and ride a big blue trike.
"'Bipartisan' usually means that a larger-than-usual deception is being carried out."
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