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Many years ago, a gasoline company had a well known TV on-air personality drive a car from A to B with generic gas.
Then from B to A with Chevron with techron. Got almost 5 mpg better mileage.
Played the ad for weeks before the lawsuit. Even the TV guy was sued.
A was Los Angeles.
B was Las Vegas.
A to B is uphill all the way
B to A is downhill all the way.
The ad disappeared.
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