[Zeke]

The ER is bib business. They have to be there, so why not advertise? We have one local hospital that advertises that they will see you by appt in the ER. I don't get that at all. What kind of emergency can wait until this afternoon?

It's not really an ER then, is it? What it is is a place where they can bill you $400 for walking in the door. Anyone dumb enough to make an appt to be seen at that rate deserves it. I think my doc in the box charges about $160 cash no insurance. I pay 35 and they get another 60 from BC.