Quote:
Originally Posted by dipso
Master means you have been doing it a long time, Skilled means your not a hack.
If you are trying to advertise your existing customers, they don't need your advertising. They are already customers.
If you are trying to attract new customers, your experience and skill level are important in them deciding to trust you or even call you.
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True. And you know how fickle people are. I run into people that say, "Oh, are you still working?" I never really quit, just backed off from advertising replacement windows and doors. But I did lots of other things along the way and did all kinds of things before that 25 year career like building stores, restaurants and room additions. I've gotten along with all the people (despite their kids and dogs
) except the real cheapskates.
So, you have to reinvent yourself from time to time. And since I won't be building any more stores or carrying patio doors, I need a new market. I only want to work 20 hours a week with the required background work that pushes it to 30 or so.